B2B Australia

B2B Marketing Executive

Job Summary
We are seeking a results-driven B2B Marketing Executive to support the growth of our business network by planning and executing targeted marketing initiatives. This role focuses on lead generation, brand positioning, and relationship-building across B2B channels. The ideal candidate will contribute to pipeline development, market visibility, and measurable marketing performance.
Details
Responsibilities
  • Develop and execute B2B marketing campaigns across digital and offline channels.
  • Identify target audiences and build strategies to generate qualified leads.
  • Collaborate with sales teams to align marketing efforts with revenue goals.
  • Manage content creation, including email campaigns, presentations, and collateral.
  • Conduct market research to identify industry trends and competitive insights.
  • Track, analyse, and report on campaign performance and ROI.
  • Build and nurture relationships with partners and corporate clients.
Requirements
  • Minimum 2–4 years of experience in B2B marketing or lead generation.
  • Strong understanding of marketing funnels and customer acquisition strategies.
  • Experience with digital marketing channels (email, social, paid campaigns ).
  • Ability to analyse data and optimise marketing performance.
  • Excellent communication and coordination skills.
  • Ability to manage multiple campaigns and priorities.
  • Results-oriented mindset with strong attention to detail.
Qualifications
  • Bachelor’s degree in Marketing, Business, or a related field.
  • Experience working with CRM and marketing automation tools.
  • Familiarity with analytics, reporting, and campaign tracking.
  • Understanding of B2B buyer behaviour and sales cycles.
  • Experience in content marketing and brand communication.

Application Form

Form G | Job Application

Job application for:

B2B Marketing Executive

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